Rethink, Reinvent, Reposition: 12 Strategies to Renew Your Business and Boost Your Bottom Line

Hopf, Leo

ISBN 10: 1605500240 / ISBN 13: 9781605500249

Published by Adams Media, 2010

About this Item

Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Seller Inventory # 00087380850

Bibliographic Details

• Title: Rethink, Reinvent, Reposition: 12 Strategies to Renew Your Business and Boost Your Bottom Line
• Publisher: Adams Media
• Publication Date: 2010
• Language: English
• ISBN 10: 1605500240
• ISBN 13: 9781605500249
• Binding: Soft cover
• Condition: Good

About this title

Synopsis

Is your business struggling to stay afloat? Are you overwhelmed by the challenge of building an organization that can be a market leader Well, now is the time to stop going in circles-find a new direction and re-imagine your company. In this hard-hitting guide, renowned international corporate consultants and professors Leo Hopf and William Welter show how to breathe new life into your firm. Using revealing case studies from Seagate to Harley-Davidson, they offer such key strategies as: Repackaging products to widen the range of your target demographicRevising your profit model to improve your marginsMoving up- or down-market to attract new customersUsing core competencies to enter new marketsConducting business at a different time to reach new customersYou'll need to take a risk to reap the rewards. But this blueprint for growth will supply you with the confidence to start on a different path. So forget the same-old tired tactics. Instead, make things happen by making over your business! It's crucial to the livelihood of your enterprise, and Hopf and Welter give you everything you need to get it right.

About the Author

Leo Hopf, founder and CEO of Teamhopf, works as a consultant to guide clients at all levels of business organisations to improve their decision-making and strategic-thinking capabilities. William Welter is a consultant and educator who has conducted workshops for McDonalds, Walgreens, Starbucks, and the Institute for Management Studies.