The Restaurant: from Concept to Operation, Fourth Edition Package (includes Text and NRAEF Workbook)
Walker, John R., Lundberg, Donald E.
Language: English
Published by Wiley, 2004
- Hardcover
- Used
Seller: Mispah books, Redhill, Surrey, United KingdomMispah books
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Seller Inventory # ERICA82904717086666
- Title
- The Restaurant: from Concept to Operation, Fourth Edition Package (includes Text and NRAEF Workbook)
- Author
- Walker, John R., Lundberg, Donald E.
- Publisher
- Wiley
- Publication year
- 2004
- Condition
- Good
- Dust jacket
- Dust Jacket Included
- Book Type
- book
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0471708666
- ISBN 13
- 9780471708667
- Edition
- 4th Edition
Yes, hard work and a dream are indispensable, but success in the restaurant business requires an arsenal of skills and a vast body of knowledge and access to information. The Restaurant: From Concept to Operation, Fourth Edition provides it all. This easy–to–read guide shows aspiring restaurateurs how to conceive, open, and run any type of restaurant, from fast–food franchise to upscale dining room. This book will equip aspiring restaurant owners to master a broad variety of start–up issues and gain the solid footing they′ll need to ensure the restaurant′s ongoing success.
You will discover how to choose a suitable concept, find a market gap to fill, develop business and marketing plans, and secure financial backing. Also, you′ll learn how to select the perfect location, obtain the necessary permits, create a tantalizing menu, design the interior, and hire and train employees. You′ll also acquire the all–important skill of turning first–time customers into regular patrons.
Special features of this new edition include:
- Increased focus on the independent restaurant
- Greater emphasis on restaurant business plans, including new exercises
- Up–to–date restaurant profiles, including franchises and independents
- A new chapter on restaurant operations and control
- A new chapter on the latest restaurant technology
"Synopsis" may belong to another edition of this title.
Mispah books
Redhill, Surrey, United Kingdom
AbeBooks seller since April 15, 2021
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We have collection of General books ,Science Books, Fiction & Academic Books. we ship from multiple location. Delhi, US and UK Return Address Mispah books 1A Beechwood Villas, Salford Redhill , Surrey RH1 5EY United Kingdom
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