Research Methods in Business Studies : A Practical Guide. This item is unavailable.
Ghauri, Pervez N., Gronhaug, Kjell
Language: English
Published by FT Press, 2005
- Softcover
- Used
Seller: Better World Books Ltd, Dunfermline, United KingdomBetter World Books Ltd
AbeBooks seller since October 13, 2008
Condition: Used - Good
£ 4.80
Item description from seller
Seller Inventory # GRP30906070
- Title
- Research Methods in Business Studies : A Practical Guide
- Author
- Ghauri, Pervez N., Gronhaug, Kjell
- Publisher
- FT Press
- Publication year
- 2005
- Condition
- Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0273681567
- ISBN 13
- 9780273681564
- Edition
- 3rd Edition.
- Item weight
- 1.036 pounds
- Dimensions
- N/A
This clearly written introduction is ideal for business students taking a course in research methods, or undertaking their first dissertation or report on a work placement project. It is designed to equip them with a systematic approach to business research.
Written in a concise and accessible style, it demonstrates to students the importance of a scientific approach to business research and problem-solving projects. It shows them how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data.
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About the Author
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