Research Methodlogy and its Application : foundation of Marketing Research
Language: English
Published by LAP LAMBERT Academic Publishing, 2012
- Softcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
£ 42.49
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Add to basketItem description from seller
nach der Bestellung gedruckt Neuware - Printed after ordering - Designed as an introductory text, its offers a comprehensive, direct and accessible introduction to marketing research. Focusing on decisional research, the book covers principles of each topic and discusses ways of appropriately designing and implementing a research project. it enable readers to provide a meaningful information that help them to identify structure, and solve market problems. Features 1. This edition pays significant attention to the rapidly expanding area of international marketing research. 2. The text is interspersed with numerous exhibits as box-item. 3. appropriate use of methods and measurements for conducting market research is examined. 4. Discusses obstacles such as the insistent constraints of time and the economics of information acquisition.
Seller Inventory # 9783659186196
- Title
- Research Methodlogy and its Application : foundation of Marketing Research
- Author
- Md. Danish Quraishi
- Publisher
- LAP LAMBERT Academic Publishing
- Publication year
- 2012
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 3659186198
- ISBN 13
- 9783659186196
- Item weight
- 131 grams
- Dimensions
- 220x150x5 mm
"Synopsis" may belong to another edition of this title.
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| Item | 7 to 10 business days | 5 to 7 business days |
|---|---|---|
| First item | £ 29.46 | £ 37.88 |
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