Relationship Management in Banking (Paperback)

Language: English

Published by Kogan Page Ltd, London, 2018

0749482834 / 9780749482831

Series: Book 3 of 7 - Chartered Banker Series

  • Softcover
  • New
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Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail

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Softcover

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Paperback. Endorsed by the Chartered Banker Institute as core reading for the Personal & Private Banking and Commercial Lending modules, Relationship Management in Banking supports and develops the need to be able to manage key customer relationships. The text considers the nature of commercial relationships and help the reader synthesise complex factors in order to develop a robust relationship management methodology. It will draw from bona fide case studies and examples that can demonstrate key relationship management concepts as well as bring learning to life and share examples of customers, good and bad, from a range of different sectors. Through case studies and providing online updates to regulations, Relationship Management in Banking considers how to critically analyze approaches to relationship management used for a variety of banking customer types and examine the impact of legislation, regulation, governance and technology on banking relationship management and customer acquisition and retention. Online supporting resources include a glossary and updates to regulation. Endorsed by the Chartered Banker Institute as core reading for the Institute's professional qualifications and recommended for banking studies at higher education, this book develops the capability to manage key customer relationships. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Seller Inventory # 9780749482831

Title
Relationship Management in Banking (Paperback)
Author
Steve Goulding
Publisher
Kogan Page Ltd, London
Publication year
2018
Condition
new
Binding
Paperback
Language
English
ISBN 10
0749482834
ISBN 13
9780749482831
Series
Book 3 of 7: Chartered Banker Series

Grand Eagle Retail

Bensenville, IL, U.S.A.

5-star seller

AbeBooks seller since October 12, 2005

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