The Real Thing: Truth and Power at the Coca-Cola Company
Constance L Hays
ISBN 10: 081297364X ISBN 13: 9780812973648
Published by Random House Trade, 2005
Used
Paperback
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About this Item
Description:
The Real Thing: Truth and Power at the Coca-Cola Company This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780812973648
Synopsis:
A history of the Coca-Cola brand traces its creation after the Civil War through its rise to a dominating force in the worldwide soft-drink business and describes the ambition, technologies, and marketing endeavors that contributed to its growth. Reprint. 25,000 first printing.
About the Author: Constance L. Hays has worked as a reporter for The News and Observer in Raleigh, North Carolina, and, since 1986, for The New York Times, where she covered the food and beverage industry for three years. She lives in New York City with her husband, John A. Hays, and their three children.
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Bibliographic Details
Title: The Real Thing: Truth and Power at the ...
Publisher: Random House Trade
Publication Date: 2005
Binding: Paperback
Condition: Very Good