Real Coke: Real Story
Oliver, Thomas
ISBN 10: 0394552733 ISBN 13: 9780394552736
Published by Random House, 1986
Used
Hardcover
From
World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
AbeBooks Seller since 20 December 2007
This specific item is no longer available.
About this Item
Description:
Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00096968845
Synopsis:
A financial writer with exclusive access to the Coca-Cola Company introduces the men who weathered the corportate storms of the early 1980s and then examines how they came to make the controversial marketing decision
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: Real Coke: Real Story
Publisher: Random House
Publication Date: 1986
Binding: Hardcover
Condition: Very Good
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Real Coke, the Real Story
Published by
Random House Publishing Group, 1986
ISBN 10: 0394552733
ISBN 13: 9780394552736
Used
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Real Coke: Real Story
Published by
Random House September 1986, 1986
ISBN 10: 0394552733
ISBN 13: 9780394552736
Used
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Real Coke: Real Story
Published by
Random House, 1986
ISBN 10: 0394552733
ISBN 13: 9780394552736
Used
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First Edition
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