Re-Modeling the Brand Purchase Funnel: Conceptualization and Empirical Application (eng)

Book 3 of 5: Innovatives Markenmanagement

Dierks, Alexander

ISBN 10: 3658178213 ISBN 13: 9783658178215
Published by Springer Gabler, 2017
Language: English
Condition: New Soft cover

Sold by Brook Bookstore On Demand, Napoli, NA, Italy

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