Racing Change: The End of Product Innovation and Management as We Know It. Shifting Our Focus to Managing Product Lines as Complex Systems
Language: English
Published by Advantage NPD, 2025
- Softcover
- New

Seller: Majestic Books, Hounslow, United KingdomMajestic Books
AbeBooks seller since January 19, 2007
Condition: New
£ 54.79
Quantity: 4 available
Add to basketItem description from seller
Print on Demand.
Seller Inventory # 409559314
- Title
- Racing Change: The End of Product Innovation and Management as We Know It. Shifting Our Focus to Managing Product Lines as Complex Systems
- Author
- O'Connor, Paul J.
- Publisher
- Advantage NPD
- Publication year
- 2025
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0999738135
- ISBN 13
- 9780999738139
RACING CHANGE
The End of Product Innovation and Management as We Know It.Shifting Our Focus to Managing Product Lines as Complex Systems.
by Paul O'Connor
Racing Change is a deep exploration of why and how large companies must shift the context of product development and management to be competitive in the accelerating change race created by artificial intelligence.
World-renowned expert Paul O'Connor, author of Racing Change, shares with us why and how the way we manage product and innovation management must change.
The path forward, he clearly argues, is to shift our thinking from innovating one product at a time to orchestrating entire lines of products. O’Connor details how embracing product lines as complex systems — each with a myriad of forces, constraints, agents, and components—is essential for competing in the artificial intelligence-induced accelerating change race.
----
What Everyone is Saying
"A must-read for anyone interested in innovation or product management within medium and large-sized companies."
"Racing Change spells out how we must learn to change our core product offerings, not just keep pumping out the 'BS products' that are leading us to a nowhere future."
"This book is the most insightful book on innovation that I've ever read. Kudos to the Author!"
"Don't look now, but the world is changing and that change is getting faster and faster. We don't have a choice. Everyone of us is going to have to learn how to manage product lines as systems, and this book lays out exactly what we need to know."
"Synopsis" may belong to another edition of this title.
Majestic Books
Hounslow, United Kingdom
AbeBooks seller since January 19, 2007
Shipping rates from United Kingdom to U.S.A.
| Item | 14 to 45 business days | 5 to 10 business days |
|---|---|---|
| First item | £ 6.50 | £ 9.85 |
Payment methods
Store description
We specialise in General Interest Books from South Asian countries.
Specialty
Art, Economics, Buddhism, Religion, Sociology, PaintingSeller's business information
BOOKS AND PERIODICALS AGENCY LTD
Unit 4 Alice way,
Hounslow, United Kingdom TW3 3UD
Terms of sale
Returns accepted if you are not satisfied with the Service or Book.
Right of withdrawal
If you are a consumer you can withdraw from the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.
Information regarding the right of withdrawal
Statutory right to withdraw
You have the right to withdraw from this contract within 14 days without giving any reason.
The withdrawal period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the last good or the last lot or piece.
To exercise the right of withdrawal, electronically fill in and submit a clear statement on our website, under "My Purchases" in "My Account". We will communicate to you an acknowledgement of receipt of such a withdrawal on a durable medium (e.g. by e-mail) without delay.
To meet the withdrawal deadline, it is sufficient for you to send your communication concerning your exercise of the right of withdrawal before the withdrawal period has expired.
Effects of withdrawal
If you withdraw from this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).
We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.
We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to withdraw from this contract.
We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.
We may withhold reimbursement until we have received the goods back, or you have supplied evidence of having sent back the goods, whichever is the earliest.
You shall send back the goods or hand them over to Majestic Books, Hounslow, United Kingdom, without undue delay and in any event not later than 14 days from the day on which you communicate your withdrawal from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.
Exceptions to the right of withdrawal
The right of withdrawal does not apply to:
- The delivery of newspapers, journals or magazines with the exception of subscription contracts; and
- The supply of digital content which is not supplied on a tangible medium (e.g. on a CD or DVD) if you accepted when you placed your order that we could start to deliver it, and that you could not withdraw once delivery had started.
Shipping terms
Best packaging and fast delivery