The Racial Revolution in Advertising: A True Portrait of America

Published by The Mayor's Committee on Job Advancement, City of New York, New York, 1964

  • Softcover
  • Used
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Seller: Underground Books, ABAA, Indianapolis, IN, U.S.A.Underground Books, ABAA

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Softcover

Condition: Used - Good

£ 19.03

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Item description from seller

Staplebound wraps. An overall well-preserved copy of this report of The Mayor's Committee on Job Advancement's study of minority representation in the four largest national magazines, conducted page-by-page of every issue of a year-long period. The Mayor's Committee on Job Advancement was founded by Mayor of New York City Robert F. Wagner. This report is illustrated throughout in "integrated" advertisements and includes a first ever published list of advertisers and agencies cooperating with the effort. A fascinating artifact of 1960s thinkng on representation in media, a conversation and struggle that remains relevant today. 5 holdings in OCLC. 10 7/8" X 8 1/2". Unpaginated, 16pp. Moderate wear to staplebound printed wraps, with small tears to edges and extremities, sunning, and dust soiling. Binding is firm and sound. Pages are clean and unmarked.

Seller Inventory # 3666

Bibliographic details

Title
The Racial Revolution in Advertising: A True Portrait of America
Author
Wagner, Mayor Robert F.; Kheel, Theodore W. (Chairman); McFadden, James J. (Executive Director)
Publisher
The Mayor's Committee on Job Advancement, City of New York, New York
Publication year
1964
Condition
Good +
Binding
Staplebound wraps
Seller catalogs
Americana, Economics & The History of Commerce, Ephemera

Underground Books, ABAA

Indianapolis, IN, U.S.A.

5-star seller

AbeBooks seller since September 1, 2011

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Store description

Underground Books, ABAA is an online rare and antiquarian bookshop, founded in 2011 as a brick and mortar general bookstore of the same name in downtown Carrollton, Georgia, which is now operated by out former store manager as The Underground Bookshop. Co-owners Josh Niesse and Megan Bell met in 2011, just 10 days or so after Josh opened the doors of Underground Books, literally underground, several steps below street level in a 100-year-old basement in our historic downtown. Megan, an English student at the University of West Georgia, walked in, fell down the rabbit hole, and never left! Reader, we married in May of 2014, under the book arch that now resides at the bookshop. We are both proud alumni of the Colorado Antiquarian Book Seminar (CABS), and Megan additionally of Rare Book School at the University of Virginia and of the ABAA Women’s Initiative Mentorship Program. Like many booksellers with open brick-and-mortar stores, we are passionate generalists, but our specialties are in decorative publisher's cloth bindings; fairy tales, folklore, and mythology; popular science and natural history; the occult; and fine press books.

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academic out of print, modern firsts, signed modern firsts, decorative publisher's cloth bindings, fairy tales, folklore, and mythology, popular science and natural history, the occult, fine press books

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  • Independent Online Booksellers Association
  • International League of Antiquarian Booksellers
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Underground Books, ABAA

GA, U.S.A.