The Pyramid Principle (Financial Times Series)

Minto, Barbara

ISBN 10: 0273617109 / ISBN 13: 9780273617105

Published by Financial Times/ Prentice Hall, 1995

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Synopsis:

The Pyramid Principle is a way of writing that will enable you to present your thinking so clearly that the ideas will move off the page and into the reader's mind with a minimum of effort and a maximum of effect.

Author:

Barbara Minto runs her own consultancy teaching the Pyramid Principle to top executives.

About the Author: Barbara Minto developed The Pyramid Principle through her early work as a consultant at McKinsey & Company, Inc. She now runs her own consultancy, Minto International, Inc., specializing in teaching the Pyramid Principle to people whose major training is in business or the professions, but whose jobs nevertheless require them to produce complex reports, analyses, memorandums, or presentations.

She has taught her course to most of the major consulting firms in the United States and Europe, as well as to many of the world's largest corporations and government organizations. She also taught Bob Waterman and Tom Peters, among others, while lecturing at McKinsey.

 

Bibliographic Details

Title: The Pyramid Principle (Financial Times ...
Publisher: Financial Times/ Prentice Hall
Publication Date: 1995
Binding: hardcover
Condition: Good
Edition: 3rd Edition