Public Relations Practices (8th International Edition)

Allen H. Center; Patrick Jackson; Stacey Smith; Frank Stansberry

ISBN 10: 0133127648 / ISBN 13: 9780133127645

Published by Pearson, 2013

About this Item

Brand New International Edition textbook. Some book may show sales disclaimer such as "Not for Sale or Restricted in US" on the cover page but it is absolutely legal to use in US or Canada. Ship from Multiple Locations, including Asia , Hong Kong ,Taiwan , US or Canada depend on stock location.

Seller Inventory # 000305

Bibliographic Details

• Title: Public Relations Practices (8th International Edition)
• Publisher: Pearson
• Publication Date: 2013
• Language: English
• ISBN 10: 0133127648
• ISBN 13: 9780133127645
• Binding: Soft cover
• Edition: International Edition
• Condition: New

About this title

Synopsis

MARKET: Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.

Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.