Title: Programmierte Einf�hrung in die Betriebswirtschaftslehre: Institutionenlehre (German Edition)
Publisher: Gabler Verlag
Publication Date: 2005
Language: German
ISBN 10: 340932089X
ISBN 13: 9783409320894
Binding: Soft cover
Condition: New

About this title

Synopsis

Dieser "Einf�hrung in die Betriebswirtschaftslehre", die seit Jahren zu den Standardwerken z�hlt, liegt ein erprobtes Lernprogramm zugrunde. Der gesamte Wissensstoff ist in kleine Lerneinheiten gegliedert, die in der Regel aus drei Teilen bestehen: einem Textteil, der den Lernstoff enth�lt, einer Fragestellung und der L�sung dazu (am Beginn der n�chsten Lerneinheit). Hiermit wird der Leser zur aktiven Stellungnahme aufgefordert. Anhand der L�sungen kann jeder seine Lernfortschritte kontrollieren. Au�erdem sind am Ende eines jeden Kapitels zahlreiche vertiefende Fragen aufgef�hrt.

Die zw�lfte Auflage ber�cksichtigt die neueste Rechtslage bei den Rechtsformen, bei Unternehmenszusammenschl�ssen sowie bei Finanzierungsvorg�ngen. Zahlreiche Beispiele wurden aktualisiert.

About the Author

Professor Dr. Freimut Bodendorf und Professor Dr. Dr. h.c.mult. Peter Mertens lehren an der Universit�t Erlangen-N�rnberg Betriebswirtschaftslehre und Wirtschaftsinformatik. Zu ihren Arbeitsgebieten z�hlen neben der betrieblichen Institutionenlehre moderne Formen der Wissensvermittlung, insbesondere auch neuere Varianten des computergest�tzten Unterrichts.

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