Profit First for Ecommerce Sellers: Transform Your Ecommerce Business from a Cash-Eating Monster to a Money-Making Machine

Profit First for Ecommerce Sellers focuses on four critical areas that today's ecommerce sellers struggle with in growing their businesses - managing inventory; relying on debt; understanding their financial data; and maintaining focus.  While the ecommerce industry presents incredible opportunities, these four areas can also present major pitfalls in the quest for success.  Cyndi Thomason has taken the core concepts of the Profit First methodology, created by Mike Michalowicz, and customized them to address the specific needs of the ecommerce business.  Profit First for Ecommerce Sellers addresses each of the four major struggles and provides clear and actionable guidance on how to overcome them, taking the online seller from simply getting by to becoming permanently profitable.  This book is for every online seller who dreams of ecommerce prosperity.

“If you want the real nuts and bolts of how to profit from day one in your ecommerce business, you must read this book! So often,as ecommerce entrepreneurs, we have all the drive, product, marketing, and skills needed to make the monster grow, but lack the tools to tame the business and make it serve us and our employees. Cyndi has thoughtfully given us a book that can do just that, and without making our heads swim.”
—Jessi Roberts
Owner and brand manager, Cheeky’s Brand
Author, Backroads Boss Lady

“I have been fortunate to both read Cyndi’s book and hear her speak at several ecommerce events. No one is bored when Cyndi starts sharing about accounting and Profit First! What Cyndi teaches is different from what many “guru’s” teach about ROI and how to have a successful and profitable ecommerce business. Cyndi knows the ecommerce business better than most CPA’s, her advice is solid and if followed can lead to a profitable
business. Her experience with using the Profit First system is not just “head knowledge” but something she has used herself and knows from experience that it will work. Both newbies and experienced sellers will have better, stronger and healthier ecommerce businesses if they read and implement the steps outlined in Cyndi’s book.”
—Carla and Bill Stagg
DS Associates

“Profit First for Ecommerce Sellers will literally transform your business overnight by helping you stop guessing about the financial health of your business. This revolutionary approach to managing an online business is the ONLY way to grow a healthy and thriving brand positioned for long-term success in a competitive market. This is a game changer for the ecommerce industry.”
—Brandon Andrews
Editor in chief, The Private Label Insider
Cofounder, Freedom Shark

“I have talked to a lot of bookkeepers and accountants over the years looking to work with ecommerce sellers. I have found none who have the same level of knowledge and understanding of the challenges of selling online as Cyndi Thomason. The processes she outlines in this book are pure gold and a must-read if you are serious about growing your ecommerce business, especially if you are not analytical by nature.”
—Robyn Johnson
CEO, Best From the Nest
Amazon coach and strategic consultant

“Profit First for Ecommerce Sellers is a must-read for anyone wanting a profitable ecommerce business from the very start! I’ve seen this firsthand with members of my E-Commerce Business School community. Cyndi has trained at our events with great success!”
—Ann Sieg
Founder, E-Commerce Business School

“Ecommerce is booming, but ecommerce sellers are struggling. Profit First for Ecommerce Sellers will ensure sellers are building their businesses on solid foundations to be profitable in this
booming era.”
—Skip McGrath
www.SkipMcGrath.com

“Cyndi’s knowledge of Profit First and the challenges facedby ecommerce sellers allow her to offer invaluable advice for growing while still putting money in your pocket.”
—Andrew Youderian
www.eCommerceFuel.com

Cyndi Thomason is the rare accountant who looks past the numbers. She’ll report accurate and timely financial results to her ecommerce clients. But, more importantly, she’ll advise them on how to improve—how to sock money away, reduce stress, prosper. Smaller ecommerce sellers have to read this book.”
—Kerry Murdoch
Publisher, Practical Ecommerce