Product Information Management

Jorij Abraham

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Language: English

Published by Springer, Palgrave Macmillan Mai 2014, 2014

3319048848 / 9783319048840

Series: Book 52 of 339 - Management for Professionals

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This item is printed on demand - Print on Demand Titel. Neuware -Product Information Management is thelatest topic that companies across the world are deliberating upon. As companies sellonline, they are confronted with the fact thatnot allinformation necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the core PIM processes;theirstrategic, tactical and operational benefits and implementation challenges. The book has been written for managers, business users as well as students, and illustrates the different concepts with practical cases from companies like Coca Cola, Nikon and Thomas Cook.Springer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 196 pp. Englisch.

Seller Inventory # 9783319048840

Title
Product Information Management
Author
Jorij Abraham
Publisher
Springer, Palgrave Macmillan Mai 2014
Publication year
2014
Condition
Neu
Binding
Buch
Language
English
ISBN 10
3319048848
ISBN 13
9783319048840
Item weight
465 grams
Dimensions
241x160x17 mm
Series
Book 52 of 339: Management for Professionals

buchversandmimpf2000

Emtmannsberg, BAYE, Germany

5-star seller

AbeBooks seller since January 23, 2017

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