Product Design and Development

Ulrich, Karl T., Eppinger, Steven D.

ISBN 10: 0072471468 ISBN 13: 9780072471465
Published by McGraw-Hill Education, 2003
Used Hardcover

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Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # GRP96092578

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Synopsis:

Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development, 3/e, by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry trend to perform product design and development in cross-functional teams.

About the Authors: Karl Ulrich (Philadelphia, PA) is a faculty member at the Wharton School of Business, University of Pennsylvania.

Steven Eppinger (Cambridge, MA) teaches at the Alfred P. Sloan School of Management at MIT.

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Bibliographic Details

Title: Product Design and Development
Publisher: McGraw-Hill Education
Publication Date: 2003
Binding: Hardcover
Condition: Very Good
Edition: 3rd Edition.

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