Principles of Psychology and Neuroscience (Paperback)
Language: English
Published by Independently Published, 2020
- Softcover
- New

Seller: CitiRetail, Stevenage, United KingdomCitiRetail
AbeBooks seller since June 29, 2022
Condition: New
£ 55.99
Quantity: 1 available
Add to basketItem description from seller
Paperback. This is a new, somewhat "radical" introductory textbook for General Psychology and Neuroscience, based on a small set of core principles that cut across the full spectrum from neuroscience to social psychology. In short, this is an ambitious attempt to present a unified, principled perspective on the field, akin to what is standard in other fields.The advantage to the student is that it is consistent, coherent, and concise (200 pages), in contrast to standard textbooks which run over 800 pages and are filled with topical stories and historical accounts, that, while fascinating, ultimately distract from the understanding of the core concepts in the field.The core principles are the Three C's: Compression: The brain actively compresses the large amount of information flowing in through the senses, to extract the most relevant, salient information. This principle is essential for understanding the basic function of the neuron, the core principles of sensation and perception, attention, and stereotyping, among others.Contrast: The brain encodes all information in a relative way, by constantly contrasting information over space and time. Again, this function is anchored in the basic function of the neuron, and explains many phenomena in sensation and perception (color contrast effects, etc), and the core mechanisms in reinforcement learning where the rewards we experience are always contrasted with our expectations, and in the fact that we don't care what our absolute salary is --- we only care about how much we make relative to our peer group.Control: Above all, the brain seeks control. Loss of perceived control is an essential element in most mental disorders, and many aspects of social psychology are driven by the dynamics of control. The trajectory of development can be understood in terms of a progression in ability to control the environment and oneself. Large portions of the brain are devoted to control, and understanding how basic motor control works can help understand higher levels of self-control. A key element of control is the ability to predict what will happen next --- prediction and control are two sides of the same coin.With just these three principles, we can understand a huge swath of psychology and neuroscience, and do so in a much more connected, coherent manner than the jumble of facts and stories typically presented in standard textbooks. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. …
Seller Inventory # 9798693893115
- Title
- Principles of Psychology and Neuroscience (Paperback)
- Author
- Randall O'Reilly
- Publisher
- Independently Published
- Publication year
- 2020
- Condition
- new
- Binding
- Paperback
- Language
- English
- ISBN 13
- 9798693893115
"Synopsis" may belong to another edition of this title.
CitiRetail
Stevenage, United Kingdom
AbeBooks seller since June 29, 2022
Shipping rates from United Kingdom to U.S.A.
| Item | 7 to 14 business days | 7 to 60 business days |
|---|---|---|
| First item | £ 37.00 | £ 37.00 |
Payment methods
Store description
Online business
Seller's business information
ABC BOOKS LIMITED
10 John Street
London, United Kingdom WC1N 2EB
Terms of sale
Orders can be returned within 30 days of receipt.
Right of withdrawal
If you are a consumer you can withdraw from the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.
Information regarding the right of withdrawal
Statutory right to withdraw
You have the right to withdraw from this contract within 14 days without giving any reason.
The withdrawal period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the last good or the last lot or piece.
To exercise the right of withdrawal, electronically fill in and submit a clear statement on our website, under "My Purchases" in "My Account". We will communicate to you an acknowledgement of receipt of such a withdrawal on a durable medium (e.g. by e-mail) without delay.
To meet the withdrawal deadline, it is sufficient for you to send your communication concerning your exercise of the right of withdrawal before the withdrawal period has expired.
Effects of withdrawal
If you withdraw from this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).
We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.
We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to withdraw from this contract.
We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.
We may withhold reimbursement until we have received the goods back, or you have supplied evidence of having sent back the goods, whichever is the earliest.
You shall send back the goods or hand them over to CitiRetail, Stevenage, United Kingdom, without undue delay and in any event not later than 14 days from the day on which you communicate your withdrawal from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.
Exceptions to the right of withdrawal
The right of withdrawal does not apply to:
- The delivery of newspapers, journals or magazines with the exception of subscription contracts; and
- The supply of digital content which is not supplied on a tangible medium (e.g. on a CD or DVD) if you accepted when you placed your order that we could start to deliver it, and that you could not withdraw once delivery had started.
Shipping terms
Please note that titles are dispatched from our US, Canadian or Australian warehouses. Delivery times specified in shipping terms. Orders ship within 2 business days. Delivery to your door then takes 7-14 days.