Precision Target Marketing. This item is unavailable.
Language: English
Published by Raphel Publishing, 2009
- Softcover
- Used
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas
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Unavailable
Softcover
Condition: Used - Good
£ 23.43
Item description from seller
Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Seller Inventory # G0964265710I3N00
- Title
- Precision Target Marketing
- Author
- John L. Stanton; Mark F. Lang
- Publisher
- Raphel Publishing
- Publication year
- 2009
- Condition
- Good
- Dust jacket
- No Jacket
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0964265710
- ISBN 13
- 9780964265714
- Illustrator
- Patricia Rasch
- Item weight
- 0.85 pounds
This book is a practical guide to all of the key issues of selecting, targeting and executing a marketing plan. It is built on the S-T-P principle of Segment, Target and Position.
"Synopsis" may belong to another edition of this title.