Political Keywords: Using Language that Uses Us

Roderick P. Hart, Sharon E. Jarvis, William P. Jennings, Deborah Smith-Howell

ISBN 10: 0195162390 / ISBN 13: 9780195162394

Published by Oxford University Press, 2004

About this Item

Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. Seller Inventory # E14I-00366

Bibliographic Details

Title: Political Keywords: Using Language that Uses...

Publisher: Oxford University Press

Publication Date: 2004

Binding: Soft cover

Condition: Good

About this title

Synopsis:

The Declaration of Independence states that all men are created equal in the United States, but that statement does not hold true for words. Some words carry more weight than others―they seem to work harder, get more done, and demand more respect. Political Keywords: Using Language that Uses Us looks at eight dominant words that are crucial to American political discourse, and how they have been employed during the last fifty years.
Based on an analysis of eleven separate studies of political language, Political Keywords helps readers to understand what these terms mean and how they are used. For example, the book tracks what politics now means to modern commentators, how schoolteacher impress certain values upon the nation's children by invoking the office of the president, and why an innocent word like government sometimes makes people so upset. It details how the people are referenced in political talk and how the media portray themselves. The book also considers the work done by political parties, political promises, and political consultants because, together, they shed special light on modern elections. Combining social science with subtle forms of cultural interpretation, Political Keywords: UsingLanguage that Uses Us provides a fresh look at both American politics and American language. It is an ideal text for undergraduate and graduate courses in political communication, political language, political campaigns, media and politics, political psychology, public opinion, rhetorical criticism, contemporary public address, and presidential rhetoric.