Planning, Implementing & Evaluating Health Promotion Programs: A Primer
McKenzie, James, Neiger, Brad, Thackeray, Rosemary
Language: English
Published by Pearson, 2016
- Softcover
- Used

Seller: Bulrushed Books, Moscow, ID, U.S.A.Bulrushed Books
AbeBooks seller since December 18, 2020
Condition: Used - Fair
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SHIPS FAST. RESCUED + REPAIRED. Features a small coffee mishap, plus a reinforced binding, secured cover, and light annotations or highlighting-a durable, fully readable working copy brought back to life at a great value by our Book Sustainability Project. No access codes or CDs.
Seller Inventory # #55D-00002
- Title
- Planning, Implementing & Evaluating Health Promotion Programs: A Primer
- Author
- McKenzie, James, Neiger, Brad, Thackeray, Rosemary
- Publisher
- Pearson
- Publication year
- 2016
- Condition
- Acceptable
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0134219929
- ISBN 13
- 9780134219929
Planning, Implementing, and Evaluating Health Promotion Programs: A Primer provides students with a comprehensive overview of the practical and theoretical skills needed to plan, implement, and evaluate health promotion programs in a variety of settings. The Seventh Edition features updated information throughout, including the new Responsibilities and Competencies generated from the Health Education Specialist Practice Analysis―2015 (HESPA-2015), and reflects the latest trends in the field.
KEY TOPICS: Health Education, Health Promotion, Health Education Specialists, and Program Planning; Starting the Planning Process; Program Planning Models in Health Promotion; Assessing Needs; Measurement, Measures, Measurement Instruments, and Sampling; Mission Statement, Goals, and Objectives; Theories and Models Commonly Used for Health Promotion Interventions; Interventions; Community Organizing and Community Building; Identification and Allocation of Resources; Marketing: Developing Programs That Respond to the Wants and Needs of the Priority Population; Implementation: Strategies and Associated Concerns; Evaluation: An Overview; Evaluation Approaches and Designs; Data Analysis and Reporting
MARKET: Intended for those interested in learning the basics of health education and promotion.
"Synopsis" may belong to another edition of this title.
About the Author
Jim McKenzie was the first to publish a book that combines program planning, implementing, and evaluating all in one place. A Professor at Penn State Hershey and a Professor Emeritus at Ball State University, he is a Master Certified Health Education Specialist (MCHES). He also serves as the Coordinator of the Division Board of Certified Health Education Specialists of the National Commission for Health Education Credentialing.
Brad Neiger is the chair of the Health Science Department at Brigham Young University. Brad has also served in the field within the Utah State Department of Health and the National Health Institute.
Rosemary Thackeray is an Associate Professor at Brigham Young University. She has revised the marketing chapter, her area of expertise, as well as the measurement chapter.
"About the title" may belong to another edition of this title.
Bulrushed Books
Moscow, ID, U.S.A.
AbeBooks seller since December 18, 2020
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| Item | 5 to 14 business days | 3 to 6 business days |
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Bulrushed Books is a grassroots textbook repair and resale company in the beautiful Palouse region of the Pacific Northwest. We work exclusively with US-based book companies and ship to customers nation-wide. Our story stretches far beyond where we are now, but the core of this journey has always remained the same: we love used books.
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Various used booksSeller's business information
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