The Paradox of Excellence: How Great Performance Can Kill Your Business
Mosby, David; Weissman, Michael
ISBN 10: 0787981397 ISBN 13: 9780787981396
Published by Jossey-Bass, 2005
Used
Soft cover
From
Goodwill of Greater Milwaukee and Chicago, Racine, WI, U.S.A.
Seller rating 4 out of 5 stars
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About this Item
Description:
Book is considered to be in acceptable condition. The actual cover image may not match the stock photo. Book may have one or more of the following defects: noticeable wear on the cover dust jacket or spine; curved, dog eared or creased page s ; writing or highlighting inside or on the edges; sticker s or other adhesive on cover; CD DVD may not be included; and book may be a former library copy. Seller Inventory # SEWV.0787981397.A
Synopsis:
Are you striving for excellence yet find your efforts increasingly taken for granted and undervalued? You’re not alone. Many companies discover their improved performance doesn’t translate into higher perceived value. In fact, it simply shifts the customer’s expectations upward, causing the customer to take the new, improved performance for granted. High-performance companies unwittingly create unrealistic customer expectations that become impossible to meet. In this important book, the authors use a realistic story that illustrates the paradox of excellence¾the better you perform, the more invisible you become to everything but bad news¾shows the symptoms and causes, and provides clear guidance for overcoming this perplexing dilemma. The Paradox of Excellence introduces an entertaining story with characters that are easy to relate to, ideas that can be readily implemented, and a practical framework for achieving long-term success.
About the Author: David Mosby is CEO of InterWorks Software, Inc., a software development firm that creates specialized customer retention and value reinforcement solutions and has built solutions for many companies, including DHL, Kaiser Permanente, and Link Logistics/Starbucks.
Michael Weissman, a leading expert in business growth strategies, is founder and president of Fresh Perspectives, a San Francisco Bay Area consulting firm. Michael has helped companies of all sizes, including Adobe, Apple Computer, Fidelity Investments, Hewlett Packard, and Intel, find new, practical ways to maximize their sales, profits, and value.
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: The Paradox of Excellence: How Great ...
Publisher: Jossey-Bass
Publication Date: 2005
Binding: Soft cover
Condition: acceptable
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