Packed - The Food Entrepreneur's Guide: How to Get Noticed and How to be Loved
Stuart, Tessa
ISBN 10: 0957602804 ISBN 13: 9780957602809
Published by Stamford Brook Press, 2013
Used
Soft cover
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World of Books (was SecondSale), Montgomery, IL, U.S.A.
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AbeBooks Seller since 20 December 2007
This specific item is no longer available.
About this Item
Description:
Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00076255061
Synopsis:
Are you a food producer entrepreneur?Then this book is for you!How did the founders of innocent drinks, G’NOSH and MOMA! beat thousands of other fabulous food entrepreneurs to win a space on supermarket shelves? And once they were there, how did they win the battle to convince sceptical, time-strapped shoppers to try them over more established brands?Tessa Stuart knows how, because she helped them do it. In this practical, inspirational book, she draws on her 15 years in the food industry to reveal a tried and tested set of principles for getting you from idea, to a product on the shelf, and to being THE next household name.“Got a great food or drink product that no one knows about? Need to grow sales?This book will show you how to ROCK your pack’s on-shelf impact, to give your business the very best chance of being seen, heard, noticed and bought.”Charlotte Knight, founder and owner of G’NOSH Dips
About the Author: Tessa Stuart has worked with innocent drinks and many other young dynamic UK food companies to get them noticed and loved on shelf, bought and bought again. She genuinely likes wrapping up in her duvet coat and hanging out in the supermarket chilled aisle talking to shoppers about packaging and brands and choices. Find out more about Tessa, her food clients and her affordable consulting by the hour at www.tessastuart.co.uk
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: Packed - The Food Entrepreneur's Guide: How ...
Publisher: Stamford Brook Press
Publication Date: 2013
Binding: Soft cover
Condition: Good
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