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Bibliographic Details

Title: Be Your Own Spin Doctor: A Practical Guide to Using the Media
Publisher: - -
Publication Date: 1998
Language: English
ISBN 10: 187366852X
ISBN 13: 9781873668528
Binding: Paperback
Condition: Very Good

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Synopsis

A fresh and funny guide aimed at anyone who wishes to use the media containing anecdotes, real life examples and practical advice on what works and what to avoid. The chapters cover the latest information on today's media, how to write a press release and how to plan a media relations campaign.

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