You Don't Own Me: How Mattel V. Mga Entertainment Exposed Barbie's Dark Side
Lobel, Orly
ISBN 10: 0393254070 ISBN 13: 9780393254075
Published by W. W. Norton & Company, 2017
Used
Hardcover
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World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
AbeBooks Seller since 20 December 2007
This specific item is no longer available.
About this Item
Description:
Good condition ex-library book with usual library markings and stickers. Seller Inventory # 00099532335
Synopsis:
"At its core, You Don't Own Me is an exploration of a relatively dry topic: the intellectual property regime. Yet in the hands of Lobel...this case study in who should benefit from an employee's creativity becomes something of a page-turner." Financial Times
When Carter Bryant began work on what would become the billion-dollar line of Bratz dolls,he was taking time off from his job at Mattel where he designed outfits for Barbie. Later,back at Mattel, he sold his concept for Bratz to rival company MGA. Orly Lobel reveals the colourful story behind the ensuing decade-long court battle.
This entertaining and provocative work pits MGA against Mattel,shows how an idea turns into a product and explores the two different versions of womanhood represented by Barbie and her rival.Lobel's story is a thought-provoking contribution to the debate over creativity and intellectual property as American workers may now be asked to sign contracts granting their employers the rights to and income from their ideas.
About the Author: Orly Lobel is the Don Weckstein Professor of Law at the University of San Diego and received her doctoral and law degrees from Harvard University. When a child,she starred in her psychologist mother's studies on playing with Barbies.The award-winning author of Talent Wants to Be Free, she lives in La Jolla, California.
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: You Don't Own Me: How Mattel V. Mga ...
Publisher: W. W. Norton & Company
Publication Date: 2017
Binding: Hardcover
Condition: Good
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