Outlaw Machine: Harley Davidson and the Search for the American Soul

Yates, Brock

ISBN 10: 0316967181 / ISBN 13: 9780316967181

Published by Little, Brown and Company, 1999

Seller Inventory # 0316967181-4-36994534

Synopsis:

For decades, motorcycles have been the ultimate symbol of danger, rebellion, and freedom, and Harley-Davidson bikes have always been the baddest of them all. Now, with Outlaw Machine, noted automotive writer Brock Yates tells the definitive history of Harley-Davidson motorcycles. Motorcycle culture encompasses men and women, teenagers and retirees, gangs in leather jackets and riders in Brooks Brothers suits. Yates traces Harleys from their relatively wholesome prewar image (when Clark Gable was a devoted fan) to the birth of the Hells Angels, Easy Rider, and their current worldwide status as the ultimate in style and attitude. He also tells the success story of the company itself -- a small family business that transformed itself into the industry leader, only to face bankruptcy after years of Japanese competition. In the 1980s, the company made a stunning turnaround, when white-collar suburbanites rediscovered the Harley -- sleek, menacing, and loud -- as a true American classic.

About the Author: Brock Yates is editor-at-large for CAR AND DRIVER, commentator for the Speedvision Cable Network, a screenwriter and the author of several books and writer for many magazines, including PLAYBOY and READER'S DIGEST.

Bibliographic Details

Title: Outlaw Machine: Harley Davidson and the ...
Publisher: Little, Brown and Company
Publication Date: 1999
Binding: hardcover
Condition: Fair