Title: Optimal Distinctiveness: A New Agenda for the Study of Competitive Positioning of Organizations and Markets (Paperback or Softback)
Publisher: Cambridge University Press 5/5/2022
Publication Date: 2022
Language: English
ISBN 10: 1108964877
ISBN 13: 9781108964876
Binding: Paperback or Softback
Condition: New
Book Type: Book

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This Element reviews the historical grounding and recent development of optimal distinctiveness scholarship.

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