OGILVY ON ADVERTISING. This item is unavailable.
11,991 ratings by Goodreads
Language: English
Published by Crown Publishers, 1983
- Hardcover
- Used
Unavailable
Hardcover
Condition: Used - Good
£ 27.34
Item description from seller
Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
Seller Inventory # M0051755075X-G
- Title
- OGILVY ON ADVERTISING
- Author
- David Ogilvy
- Publisher
- Crown Publishers
- Publication year
- 1983
- Condition
- good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 051755075X
- ISBN 13
- 9780517550755
An advertising authority updates his analysis of the elements of successful advertising and assesses the advertising environment that has emerged during the past twenty years
"Synopsis" may belong to another edition of this title.
About the Author
David Ogilvy (1911-1999) was a business executive who founded the advertising, marketing, and PR agency Ogilvy & Mather in 1948. Throughout his illustrious career, the mogul Time magazine called "the most sought-after wizard in the business" shared his knowledge of the industry in the books Ogilvy on Advertising and the bestselling Confessions of an Advertising Man.
"About the title" may belong to another edition of this title.