Nudging

Language: English

Published by Edinburgh University Press, GB, 2024

1788217276 / 9781788217279

Series: Book 17 of 17 - The Economy Key Ideas

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Nudging is a controversial technique for changing people's behaviours. It burst into public consciousness in the early 2000s with the launch of "nudge units" and departments in government. Its use as a policy tool is particularly polarizing as it raises moral and constitutional issues about freedom of choice and coercion.Mark Whitehead and Rhys Jones consider how the nudge as a mechanism for policy implementation came about and why it gives rise to such strong feelings. They explain what a nudge is, how it differs from other behavioural prompts, and consider whether we should use them and, if so, when and where they are best deployed. In particular, they explore how the proliferation of digital media throughout our lives has given nudging a new impetus and sphere of operation, which can be both harder for consumers and citizens to detect and more contentious.

Seller Inventory # LU-9781788217279

Title
Nudging
Author
Mark Whitehead, Rhys Jones
Publisher
Edinburgh University Press, GB
Publication year
2024
Condition
New
Binding
Paperback
Language
English
ISBN 10
1788217276
ISBN 13
9781788217279
Series
Book 17 of 17: The Economy Key Ideas

Rarewaves.com USA

London, London, United Kingdom

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