The Nonprofit Communications Engine : A Leader's Guide to Managing Mission-driven Marketing and Communications

Sarah Durham

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Language: English

Published by Big Duck Studio Jan 2020, 2020

1733355308 / 9781733355308

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Neuware - Nonprofits power much of what’s good in society today. They support, preserve, advocate, and defend, while helping us understand and navigate complex issues and landscapes. It’s hard work, and it relies on building relationships between board members who govern, clients and members who enjoy or rely on services, and supporters who take action and donate to advance the organization’s mission.Communicating clearly and effectively is critical to building strong relationships, but many nonprofits are under-resourced communicators. They lack staff expertise, capacity, and funding. In addition, marketing and communications best practices specific to the needs of nonprofits are scarce. It’s hard for many nonprofits to know what to prioritize and where to spend limited resources.This book outlines a simple model for nonprofit communicators and leaders that makes it easier for them to leverage communications in order to advance their mission. Nonprofit CEOs and staff who manage communications can use this book to set clearer goals, guide their planning and activities, identify gaps in their expertise, and discover opportunities to strengthen their communications.

Seller Inventory # 9781733355308

Title
The Nonprofit Communications Engine : A Leader's Guide to Managing Mission-driven Marketing and Communications
Author
Sarah Durham
Publisher
Big Duck Studio Jan 2020
Publication year
2020
Condition
Neu
Binding
Buch
Language
English
ISBN 10
1733355308
ISBN 13
9781733355308
Item weight
457 grams
Dimensions
222x145x17 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

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