The New Science of Retailing: How Analytics Are Transforming the Supply Chain and Improving Performance
Fisher, Marshall|Raman, Ananth
Language: English
Published by McGraw-Hill Professional|Harvard Business Press, 2010
- Hardcover
- New
Condition: New
£ 29.09
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Add to basketItem description from seller
Retailers have huge volumes of information at their disposal. But they re unsure of how to sort through it and use it to make smart decisions. They re struggling with profit-sapping supply chain problems. This book explains how to use analytics to better ma.
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- Title
- The New Science of Retailing: How Analytics Are Transforming the Supply Chain and Improving Performance
- Author
- Fisher, Marshall|Raman, Ananth
- Publisher
- McGraw-Hill Professional|Harvard Business Press
- Publication year
- 2010
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1422110575
- ISBN 13
- 9781422110577
It doesn't have to be that way. In The New Science of Retailing, supply chain experts Marshall Fisher and Ananth Raman explain how to use analytics to better manage your inventory for faster turns, fewer discounted offerings, and fatter profit margins.
Featuring case studies of retailing exemplars from around the world, this practical new book shows you how to:
· Mine your sales data to identify "homerun" products you're missing
· Reinvent your forecasting and pricing strategies
· Build end-to-end agility into your supply chain
· Establish incentives that align your supply chain partners behind shared objectives
· Extract maximum value from technologies such as point-of-sale scanners and customer loyalty cards
Highly readable and compelling, The New Science of Retailing is your playbook for turning all that data into a wellspring for new profits and unprecedented efficiency.
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