The New Rules of Retail : Competing in the World's Toughest Marketplace
Dart, Michael, Lewis, Robin
ISBN 10: 1137279265 ISBN 13: 9781137279262
Published by St. Martin's Press, 2014
Used
Hardcover
From
Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
AbeBooks Seller since 13 October 2008
This specific item is no longer available.
About this Item
Description:
Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Second Edition, Revised and Updated, Second Editio. Seller Inventory # 11115030-6
Synopsis:
In The New Rules of Retail , industry gurus Robin Lewis and Michael Dart explained how unprecedented consumer power, enabled by technology and globalization, is revolutionizing retail. They warned that survival in these dynamic times called for a business model based on three distinct competencies: preemptive, perpetual distribution; a neurological customer connection; and total control of the value chain. In the years since that book published, many of their predictions have come true. Now, they revisit timeless case studies like Ralph Lauren and Sears, as well as new additions like Trader Joe's, Lululemon, and Warby Parker, to assess how retailers must continue to evolve in the era of e-commerce, data mining, and tiered distribution. They also identify the five current trends that are currently driving consumer demand, including technology integration and channel consolidation, as exemplified by Jeff Bezos at Amazon. This is a fully revised and updated guide from two proven retail prognosticators.
About the Author: Robin Lewis is the founder and CEO of The Robin Report. He launched the Goldman Sachs retail consulting network, Vantage Marketplace, prior to which he was executive editor of Women's Wear Daily. He is often quoted in Time magazine, Chicago Sun Times, Financial Times, The New York Times, The Wall Street Journal, Brand Week, and Advertising Age, as well as appearing on CNBC, Fox News, and Good Morning America. Michael Dart is a leader & partner in AT Kearney's private equity group, specializing in retail & consumer goods. He lives in San Francisco, California.
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: The New Rules of Retail : Competing in the ...
Publisher: St. Martin's Press
Publication Date: 2014
Binding: Hardcover
Condition: Very Good
Edition: 2nd Edition
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