A New Brand World: Eight Principles for Achieving Brand Leadership in the 21st Century

Scott Bedbury, Stephen Fenichell

ISBN 10: 0670030767 ISBN 13: 9780670030767
Published by Viking Press Inc 28/02/2002, 2002
Language: English
Condition: Used - Very good Hardcover

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Used - Hardcover

Condition: Used - Very good

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