Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and Their Application to Neuromarketing. Biosystems & Biorobotics ; Vol. 3

Book 3 of 29: Biosystems & Biorobotics

Vecchiato, Giovanni, Patrizia Cherubino und Arianna Babiloni Fabio Trettel:

ISBN 10: 3642380638 ISBN 13: 9783642380631
Published by Berlin ; Heidelberg : Springer, 2013
Language: English
Condition: Used Hardcover

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