Naked Value: Six Things Every Business Leader Needs to Know about Resources, Innovation & Competition
Brown, Howard J.; Cheek, Kristin Aldred; Lewis, Kathryn
Language: English
Published by dMASS Media, 2012
- Softcover
- New
Seller: California Books, Miami, FL, U.S.A.California Books
AbeBooks seller since October 27, 2023
Condition: New
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- Title
- Naked Value: Six Things Every Business Leader Needs to Know about Resources, Innovation & Competition
- Author
- Brown, Howard J.; Cheek, Kristin Aldred; Lewis, Kathryn
- Publisher
- dMASS Media
- Publication year
- 2012
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0985447400
- ISBN 13
- 9780985447403
- Illustrator
- Nelke, Daniela; Morales, Carlos
Naked value is the ultimate value a product delivers to customers, or the benefits that remain when a product is stripped of most of the energy and material resources required to manufacture and deliver it.
Technological advances, resource constraints, and emerging scientific knowledge are rapidly reshaping business. Future industry leaders will be the companies that succeed in providing the most benefits to customers with the fewest resources.
The authors of Naked Value show businesses how to improve a product’s competitive advantage in a dynamic marketplace, one where companies are delivering light without light bulbs, portable power without batteries, and warmth without insulation. They demonstrate why a company’s success today depends on:
Naked Value: Six Things Every Business Leader Needs to Know About Resources, Innovation & Competition is a practical guide filled with cutting-edge examples and fresh perspectives on business strategy and sustainable design. It’s an indispensable companion for business leaders,
designers, architects, engineers, and investors.
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California Books
Miami, FL, U.S.A.
AbeBooks seller since October 27, 2023
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