- Softcover
- Used
Seller: Dream Books Co., Denver, CO, U.S.A.Dream Books Co.
AbeBooks seller since November 23, 2023
Condition: Used - Fair
£ 3.22
Quantity: 1 available
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This copy has clearly been enjoyed—expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.
Seller Inventory # DBV.1449389627.A
- Title
- The Myths of Innovation
- Author
- Berkun, Scott
- Publisher
- O'Reilly Media
- Publication year
- 2010
- Condition
- acceptable
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1449389627
- ISBN 13
- 9781449389628
In this new paperback edition of the classic bestseller, you'll be taken on a hilarious, fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts, scientists, and much of pop culture foolishly use to guide their thinking about how ideas change the world. With four new chapters on putting the ideas in the book to work, updated references and over 50 corrections and improvements, now is the time to get past the myths, and change the world.
You'll have fun while you learn:
- Where ideas come from
- The true history of history
- Why most people don't like ideas
- How great managers make ideas thrive
- The importance of problem finding
- The simple plan (new for paperback)
Since its initial publication, this classic bestseller has been discussed on NPR, MSNBC, CNBC, and at Yale University, MIT, Carnegie Mellon University, Microsoft, Apple, Intel, Google, Amazon.com, and other major media, corporations, and universities around the world. It has changed the way thousands of leaders and creators understand the world. Now in an updated and expanded paperback edition, it's a fantastic time to explore or rediscover this powerful view of the world of ideas.
"Sets us free to try and change the world." --Guy Kawasaki, Author of Art of The Start
"Small, simple, powerful: an innovative book about innovation." --Don Norman, author of Design of Everyday Things
"Insightful, inspiring, evocative, and just plain fun to read. It's totally great." --John Seely Brown, Former Director, Xerox Palo Alto Research Center (PARC)
"Methodically and entertainingly dismantling the cliches that surround the process of innovation." --Scott Rosenberg, author of Dreaming in Code; cofounder of Salon.com
"Will inspire you to come up with breakthrough ideas of your own." --Alan Cooper, Father of Visual Basic and author of The Inmates are Running the Asylum
"Brimming with insights and historical examples, Berkun's book not only debunks widely held myths about innovation, it also points the ways toward making your new ideas stick." --Tom Kelley, GM, IDEO; author of The Ten Faces of Innovation
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About the Author
"About the title" may belong to another edition of this title.
Dream Books Co.
Denver, CO, U.S.A.
AbeBooks seller since November 23, 2023
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Dream Books Co. recycles books back into the hands of readers. Shoppers can browse our complete selection of over 100,000 items online or visit our bookstore in Denver. Since 2008, we have kept over 13 million books out of landfills. We partner with non-profits, libraries, and schools to provide sustainable solutions for their books and media.
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