Mythologies (Paperback)
Language: English
Published by Hill & Wang Inc.,U.S., 2013
- Softcover
- New
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail
AbeBooks seller since October 12, 2005
Condition: New
£ 14.80
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Add to basketItem description from seller
Paperback. "No denunciation without its proper instrument of close analysis," Roland Barthes wrote in his preface to Mythologies. There is no more proper instrument of analysis of our contemporary myths than this book--one of the most significant works in French theory, and one that has transformed the way readers and philosophers view the world around them. Our age is a triumph of codification. We own devices that bring the world to the command of our fingertips. We have access to boundless information and prodigious quantities of stuff. We decide to like or not, to believe or not, to buy or not. We pick and choose. We think we are free. Yet all around us, in pop culture, politics, mainstream media, and advertising, there are codes and symbols that govern our choices. They are the fabrications of consumer society. They express myths of success, well-being, or happiness. As Barthes sees it, these myths must be carefully deciphered, and debunked. What Barthes discerned in mass media, the fashion of plastic, and the politics of postcolonial France applies with equal force to today's social networks, the iPhone, and the images of 9/11. This new edition of Mythologies, complete and beautifully rendered by the Pulitzer Prize-winning poet, critic, and translator Richard Howard, is a consecration of Barthes's classic--a lesson in clairvoyance that is more relevant now than ever. Originally published: France: Editions du Seuil, 1957. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …
Seller Inventory # 9780809071944
- Title
- Mythologies (Paperback)
- Author
- Roland Barthes
- Publisher
- Hill & Wang Inc.,U.S.
- Publication year
- 2013
- Condition
- new
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0809071940
- ISBN 13
- 9780809071944
- Edition
- 2nd Edition
"No denunciation without its proper instrument of close analysis," Roland Barthes wrote in his preface to Mythologies. There is no more proper instrument of analysis of our contemporary myths than this book-one of the most significant works in French theory, and one that has transformed the way readers and philosophers view the world around them.
Our age is a triumph of codification. We own devices that bring the world to the command of our fingertips. We have access to boundless information and prodigious quantities of stuff. We decide to like or not, to believe or not, to buy or not. We pick and choose. We think we are free. Yet all around us, in pop culture, politics, mainstream media, and advertising, there are codes and symbols that govern our choices. They are the fabrications of consumer society. They express myths of success, well-being, or happiness. As Barthes sees it, these myths must be carefully deciphered, and debunked.
What Barthes discerned in mass media, the fashion of plastic, and the politics of postcolonial France applies with equal force to today's social networks, the iPhone, and the images of 9/11. This new edition of Mythologies, complete and beautifully rendered by the Pulitzer Prize-winning poet, critic, and translator Richard Howard, is a consecration of Barthes's classic-a lesson in clairvoyance that is more relevant now than ever.
"Synopsis" may belong to another edition of this title.
About the Author
Roland Barthes changed the way a generation read. A cultural commentator before his time, his careful if playful analysis of texts revolutionised the way we comprehend cultural products. Both critic and literary essayist, his writings continue to provoke. His best known work includes Mythologies, Camera Lucida, Image-Music-Text, The Empire of Signs, A Lover's Discourse, Writing Degree Zero, S/Z and The Fashion System.
Translated by Andy Stafford, Senior Lecturer in French Studies, University of Leeds and edited by Andy Stafford and Michael Carter, Department of Art History and Theory, University of Sydney.
Roland Barthes (1915-1980) was a major French writer, literary theorist and critic of French culture and society.
Richard Howard teaches in the School of the Arts at Columbia University, USA. He has also translated works by Barthes, Foucault and Todorov.
"About the title" may belong to another edition of this title.
Grand Eagle Retail
Bensenville, IL, U.S.A.
AbeBooks seller since October 12, 2005
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