Mobile Persuasion: 20 Perspectives of the Future of Behavior Change
BJ Fogg; Dean Eckles; Ian Bogost; Sunny Consolvo; Eric Holmen; Mirjana Spasojevic; Josh Ulm; Sebastien Tanguay; Susan Walker; Sean White
ISBN 10: 0979502527 ISBN 13: 9780979502521
Published by Stanford Captology Media, 2007
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About this Item
Description:
Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0979502527I2N00
Synopsis:
The mobile phone will soon become the most powerful channel for persuasion. This book presents 20 perspectives on how mobile devices can be designed to motivate and influence people - and how this emerging trend will change the way you live, work, and play. Contributing Authors: Ian Bogost, Peter Boland, Sunny Consolvo, Martin Cooper, Erik Damen, Will Dzierson, Dean Eckles, BJ Fogg, Paul Hedtke, Peter Heywood, Rachel Hinman, Eric Holmen, Alex Kass, George LeBrun, Deb Levine, Jerry Michalski, Eric Paulos, Michael Sarfatti, Ian Smith, Mirjana Spasojevic, Sebastien Tanguay, Josh Ulm, Steffen P. Walz, Sean White.
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Bibliographic Details
Title: Mobile Persuasion: 20 Perspectives of the ...
Publisher: Stanford Captology Media
Publication Date: 2007
Binding: Paperback
Condition: As New
Dust Jacket Condition: No Jacket