Methods Predict Consumer Behavior
John Lok
Sold by AHA-BUCH GmbH, Einbeck, Germany
AbeBooks Seller since 14 August 2006
New - Soft cover
Condition: New
Ships from Germany to U.S.A.
Quantity: 2 available
Add to basketSold by AHA-BUCH GmbH, Einbeck, Germany
AbeBooks Seller since 14 August 2006
Condition: New
Quantity: 2 available
Add to basketnach der Bestellung gedruckt Neuware - Printed after ordering - This book researchs how to apply big dta gathering tool to predict retail and service industry consumer behavior. This book first part aims to explain why and how future artificial intelligent technology ( big data gathering method) can be applied to assit businesses to predict why and when and how consumer behavior changes in retail industry. I shall explain why traditional psychological and statistic and marketing methods are applied to predict consumer behaviors, human's judgement and analytical effort will be worse to compare AI machine's judgement and analytical effort. Also, I shall indicate different business organizations why they apply AI big data gathering method to help them to design any questionnaires ( surveys) questions which will be more valid and useful to conclude human's questionnaires ( surveys) design questions method. This book has these two research questions need to be answered (1) Can apply (AI) learning machine predict consumer behaviors in retail industry (2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate in retail industry.
Seller Inventory # 9798886410020
My iews on predicting consumer behavior in the economy are primarily articulated through his works on behavioral economics, which emphasize the integration of psychological principles with economic theory to understand decision-making in the real world . My focuses on how environmental and economic factors, particularly marketing information, influence consumer behavioral changes .
My approach to predicting consumer behavior can be broken down into several key aspects:
1. Application of Behavioral Economy Methods
2. Integration of Economics and Psychology
3. Environmental and Economic Influences
MY VIEW often structures his explanations into two parts. For instance, one of his books introduces what behavioral economy is in the first part and then explains how the environment influences consumer behavior in the second .This structured approach allows for a foundational understanding of behavioral economics before delving into its practical applications in consumer behavior prediction.
My view also discusses the development of the behavioral economic field, methods used to measure behavioral economy, its main categories, and theories related to risky and uncertain outcomes, as well as behavioral game theory .
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