Medill on Media Engagement. This item is unavailable.
Language: English
Published by -, 2010
- Softcover
- Used
Seller: AwesomeBooks, Wallingford, United KingdomAwesomeBooks
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Softcover
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Item description from seller
Medill on Media Engagement This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Seller Inventory # 7719-9781572739871
- Title
- Medill on Media Engagement
- Author
- -
- Publisher
- -
- Publication year
- 2010
- Condition
- Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1572739878
- ISBN 13
- 9781572739871
Medill on Media Engagement illuminates how content creators can systematically provide engaging journalism for today's empowered audiences. Drawing on nearly a decade of significant research at Northwestern University's Media Management Center, 17 contributors analyse a lexicon of how people define their media experiences. They then offer best practices and case studies for how a dozen of these rich experiences – from Civic to Timeout, Inspiration to Community-Connection– can make today's media brands relevant and important.
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