The Media In Your Life: An Introduction to Mass Communication
Folkerts, Jean; Lacy, Stephen; and Davenport, Lucinda
Language: English
Published by Allyn and Bacon, Boston, London, Toronto, Sydney, Tokyo, Singapore, 1998
- Softcover
- Used
Seller: UHR Books, Hollis Center, ME, U.S.A.UHR Books
AbeBooks seller since October 25, 1997
Association member: MABA
Condition: Used - Very good
£ 7.78
Quantity: 1 available
Add to basketItem description from seller
Normal scuffs and edge bending; a decent copy. Includes CD.558 pages.
Seller Inventory # 049001
- Title
- The Media In Your Life: An Introduction to Mass Communication
- Author
- Folkerts, Jean; Lacy, Stephen; and Davenport, Lucinda
- Publisher
- Allyn and Bacon, Boston, London, Toronto, Sydney, Tokyo, Singapore
- Publication year
- 1998
- Condition
- Very Good -
- Dust jacket
- No Jacket
- Book Type
- Book
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 020515414X
- ISBN 13
- 9780205154142
- Seller catalogs
- General
"Synopsis" may belong to another edition of this title.
Review
"The text's strengths... are on the emphasis on media history, convergence trends, and marketplaces. I also appreciate that the text is written at a sophisticated yet appropriate level for college students." ― Kim Smith, Iowa State University
"The material covered is essential to the understanding of the current student in today's media culture." ― Jeanne Rollberg, University of Arkansas- Little Rock
"Authors that forget that they are teachers and try too hard to pretend they're the students' friends don't do their content justice, nor do they model appropriate writing for students to emulate. Folkerts and Lacy don't fall into this trap; they present material credibly, appropriately, and yet readably." ― Rebecca Lind, University of Illinois- Chicago
"The overall strengths of Media in Your Life are that it is exhaustively researched and attractively presented. The broad topic of mass media is effectively structured into an accessible format." ― Randall K. Pugh, Montana State University- Billings
"The book's emphasis on knowledge students can use in navigating our complex culture is a major strength. Its organization is logical. It is well documented... It provides a solid summary of most significant media-related issues of the day." ― William Lingle, Linfield College
"The authors have a good framework to present an overview of the structure and process of mass communication in the U.S. The text is visually appealing and will attract students' interest." ― Elizabeth Perse, University of Delaware
"About the title" may belong to another edition of this title.
UHR Books
Hollis Center, ME, U.S.A.
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UHR Books
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