Media Convergence and Digital News Services : Adding value for producers and consumers.
Language: English
Published by VDM Verlag Dr. Müller, 2008
- Softcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
£ 48.36
Quantity: 2 available
Add to basketItem description from seller
nach der Bestellung gedruckt Neuware - Printed after ordering - Media technology has over the past few decadesincreasingly found a central place in our every daylife. People use media technology such as the TV set,the computer, the radio and the mobile phone to findinformation and to be entertained in all walks oflife. Many of these media technology devices havedeveloped to become more alike in the sense that theycan handle the same kind of content usingstandardized formats. Such merging of technologicalcapabilities in devices is one example of mediaconvergence. This book is based on a doctoral thesiswith the same name. The main aim of this book is toassess how the views and strategies of newspapercompanies concerning media convergence correspondwith the opinions and views concerning convergence oftheir audience. In order to discuss this, seven typesof media convergence are suggested. Furthermore, thethesis explores how the newspaper industry isrelating to the processes of convergence, using twoexamples: newspaper companies ventures into the useof moving images, and the newspaper companies strategies for a future epaper edition. …
Seller Inventory # 9783639105322
- Title
- Media Convergence and Digital News Services : Adding value for producers and consumers.
- Author
- Ester Appelgren
- Publisher
- VDM Verlag Dr. Müller
- Publication year
- 2008
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 363910532X
- ISBN 13
- 9783639105322
- Item weight
- 150 grams
- Dimensions
- 220x150x5 mm
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
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