Measuring the Business Value of Information Technology Practical Strategies for IT and Business Managers
Language: English
Published by Intel Press, 2006
- Softcover
- New

Seller: BennettBooksLtd, Los Angeles, CA, U.S.A.BennettBooksLtd
AbeBooks seller since April 17, 2008
Condition: New
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- Title
- Measuring the Business Value of Information Technology Practical Strategies for IT and Business Managers
- Author
- David Sward
- Publisher
- Intel Press
- Publication year
- 2006
- Condition
- New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0976483270
- ISBN 13
- 9780976483274
- Item weight
- 26 ounces
- Dimensions
- 8x7x0
companies increasingly demand that IT investments demonstrate business
value through measurable results. David Sward directly addresses this
challenge in his book Measuring the Business Value of Information
Technology.
Intended for IT professionals and consultants as well as business managers,
this book covers one of the most important strategies any company can
establish to help manage IT in the coming years. Namely, the creation of an
IT Business Value Program to execute systematic customer focused approaches
to determine the business value for any IT investment an organization may
make.
Expanding on concepts offered in Martin Curley's Managing IT for Business
Value, and linking business value programs with CMF frameworks, Sward
explains how business value programs are established; measured; maintained;
and governed; providing a blueprint for evaluating IT investments and
equipping the reader with the tools required for success.
Measuring the Business Value of Information Technology is a rich collection
of methodology, processes, metrics, supported with examples from IT @ Intel
and other IT organizations.
Based on financial concepts and drawing on his background as a Human
Factors Engineer, Sward makes the case that the process of establishing and
running a business value program can ultimately create a new mindset for IT
professionals. While Sward recognizes this will not happen overnight, he
believes it serves to instill a belief that an organization can and will
create a competitive advantage and increase shareholder value not by just
deploying information technology, but by deploying the right information
technology by linking IT to corporate objectives and focusing all efforts
on the requirements of the end user.
"Synopsis" may belong to another edition of this title.
Synopsis
"About the title" may belong to another edition of this title.
BennettBooksLtd
Los Angeles, CA, U.S.A.
AbeBooks seller since April 17, 2008
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