Materials and Innovative Product Development : Using Common Sense

Gernot H Gessinger

ISBN 10: 1856175596 / ISBN 13: 9781856175593

Published by Elsevier Science, 2009

About this Item

nach der Bestellung gedruckt Neuware - Printed after ordering - Innovation in product design starts with materials. Developing successful commercial products demands a sound understanding of the materials that go into those products-their uses, their costs, their lifetime performance. However, the valuable knowledge of materials engineers is often not fully leveraged in the creative phase of the product design cycle. Gessinger seeks to bridge this gap that exists in many companies.Written from the bottom-up perspective of the engineer or scientist on a product design team, Materials and Innovative Product Design introduces business, economics and strategic product development to the materials specialist and demystifies materials selection for other members of the design team and manufacturing management. Using case studies from innovative organizations, such as ABB, and successful start-ups, such as NDC, Day4Energy, and Metoxit, Gessinger illustrates how the integration of different engineering and business disciplines can power innovation in the design process. By addressing the real world needs of innovators, this book allows the reader to unlock the potential of the new material types that have been changing the face of product design and deploy an integrated business approach to materials selection and the design process.

Seller Inventory # 9781856175593

Bibliographic Details

• Title: Materials and Innovative Product Development : Using Common Sense
• Publisher: Elsevier Science
• Publication Date: 2009
• Language: English
• ISBN 10: 1856175596
• ISBN 13: 9781856175593
• Binding: Buch
• Condition: Neu
• Dimensions: 231W x 196H x 25D millimeters 231 millimeters width by 196 millimeters height by 25 millimeters depth
• Weight: 748 grams

About this title

Synopsis

Innovation in product design starts with materials: in this ground-breaking book Gernot Gessinger examines how the creative, economic and engineering aspects of the design cycle have materials selection and innovation at their heart.
Developing successful commercial products demand a sound understanding of the materials that go into those products-their uses, their costs, their lifetime performance. But the knowledge of materials engineers and the R&D function are often not fully leveraged in the creative phase of the product design cycle. Gessinger demonstrates how integrating the different engineering and business disciplines can power innovation in the design process, illustrating this with case studies from blue chip companies such as Johnson & Johnson, ABB Engineering and Dupont.
Written from the perspective of the materials engineer, the mechanical enginer or the scientist on the product design team, Materials and Innovative Product Design introduces business, economics and strategic product development to the materials specialist, and demystifies materials selection for other members of the design team and manufacturing management.
Reading this book will enable you to unlock the potential of the new material typs that have been changing the face of product design, and deploy an integrated business approach to materials selection and the design process.

. Unlock the potential of the new matierials types by integrating R&D and the product design process within your business
. Engineers are encouraged to develop a fuller understanding of economics and business objectives in order to contribute more effectively to innovative product design
. Design and manufacturing management are introduced to the huge business opportunities and practical challenges of deploying new material types, and how to harness the power of R&D within the design cycle
. Innovation Case Studies: learn from the success of innovative organizations such as Johnson & Johnson, ABB Engineering and Dupont - bringing new materials technologies to known markets and known materials to new markets

Review

Harness the power of materials R&D within the design cycle and realize the massive economic benefits of new materials and innovation with traditional materials.