Mastering the Hype Cycle: How to Choose the Right Innovation at the Right Time (Gartner)
Language: English
Published by Harvard Business Review Press, 2008
- Hardcover
- New
Seller: elizabeth's books, middleburg, FL, U.S.A.elizabeth's books
AbeBooks seller since June 17, 2022
Condition: New
£ 22.75
Quantity: 1 available
Add to basketItem description from seller
2008 new book.
Seller Inventory # 260219009
- Title
- Mastering the Hype Cycle: How to Choose the Right Innovation at the Right Time (Gartner)
- Author
- Fenn, Jackie; Raskino, Mark
- Publisher
- Harvard Business Review Press
- Publication year
- 2008
- Condition
- New
- Dust jacket
- new
- Binding
- hardcover
- Language
- English
- ISBN 10
- 1422121100
- ISBN 13
- 9781422121108
- Item weight
- 19 ounces
- Dimensions
- 6x1x9
Then, when the innovation fails to deliver as promised immediately, everyone starts bailing out. Investments are wasted; stock prices plunge; disillusionment sets in.
It doesn't have to be this way. In Mastering the Hype Cycle, Jackie Fenn and Mark Raskino explain what drives this pattern and how your company can avoid its potential dangers. By understanding the hype cycle, you can ride it more skillfully -- timing your investment decisions so that the innovations you adopt stand the best chance of succeeding in the long-term.
Drawing on company examples and Gartner's proven STREET (Scope, Track, Rank, Evaluate, Evangelize, Transfer) framework, the authors show how to orchestrate the key steps in the innovation-adoption process -- from choosing which innovations to take on and when in their life cycle you should adopt, to paving the way for a successful introduction.
The hype cycle isn't going away. But this book arms you with the strategies you need to ride the crest of a new idea to success -- and steer clear of the trough of disillusionment.
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
elizabeth's books
middleburg, FL, U.S.A.
AbeBooks seller since June 17, 2022
Shipping rates within U.S.A.
| Item | 5 to 7 business days | 2 to 3 business days |
|---|---|---|
| First item | £ 2.96 | £ 7.05 |
Payment methods
Store description
i sell out of my home. i like to buy unusual books and hard to find ones. i try to keep my customers happy. if you are not satisfied with book , mail it back for a full refund plus shipping.
Specialty
self help, crafts, repair, books of interest, children's books, school books, religousSeller's business information
elizabeth's books
FL, U.S.A.
Terms of sale
ELIZABETH BAXLEY (ELIZABETH'S BOOKS) I SELL OUT OF MY HOME. I FIND UNUSUAL BOOKS AND HARD TO FIND ONES .
Right of withdrawal
If you are a consumer you can withdraw from the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.
Information regarding the right of withdrawal
Statutory right to withdraw
You have the right to withdraw from this contract within 14 days without giving any reason.
The withdrawal period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the last good or the last lot or piece.
To exercise the right of withdrawal, electronically fill in and submit a clear statement on our website, under "My Purchases" in "My Account". We will communicate to you an acknowledgement of receipt of such a withdrawal on a durable medium (e.g. by e-mail) without delay.
To meet the withdrawal deadline, it is sufficient for you to send your communication concerning your exercise of the right of withdrawal before the withdrawal period has expired.
Effects of withdrawal
If you withdraw from this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).
We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.
We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to withdraw from this contract.
We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.
We may withhold reimbursement until we have received the goods back, or you have supplied evidence of having sent back the goods, whichever is the earliest.
You shall send back the goods or hand them over to elizabeth's books, middleburg, Florida, U.S.A., without undue delay and in any event not later than 14 days from the day on which you communicate your withdrawal from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.
Exceptions to the right of withdrawal
The right of withdrawal does not apply to:
- The delivery of newspapers, journals or magazines with the exception of subscription contracts; and
- The supply of digital content which is not supplied on a tangible medium (e.g. on a CD or DVD) if you accepted when you placed your order that we could start to deliver it, and that you could not withdraw once delivery had started.