Large octavo size [16x24cm approx]. Very Good condition. Illustrated with Black and White Photographs. 320 pages. Robust, professional packaging and tracking provided for all parcels.

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Bibliographic Details

Title

Marshall McLuhan. The Medium and the Messenger

Publisher

Vintage Books, Toronto

Publication Date

1990

Language

English

ISBN 10

0394221478

ISBN 13

9780394221472

Binding

Softcover

Edition

Reprint.

Seller catalogs

Biography

About this title

Synopsis

Some considered him the oracle of the electronic age; others dismissed him as a charlatan. But his predictions are coming true with eerie accuracy. It's impossible to ignore such McLuhan phrases as "the global village" and "the medium is the message" as we surf the Net or watch such momentous events as the Mars landing or the Hong Kong takeover live on our personal computers or TV screens. His genius was in foreseeing such cultural upheavals and his studies continue to have an impact on the way we view the world.

Marshall McLuhan: The Medium and the Messenger traces the evolution of McLuhan's theories and is the key to understanding this enigmatic media guru.

From the Trade Paperback edition.

About the Author

An award-winning journalist, Philip Marchand catalogued the McLuhan papers for the National Archives of Canada. Currently, he is the Books Columnist for The Toronto Star.

From the Trade Paperback edition.

"About this title" may belong to another edition of this title.

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Bookscape Pty Ltd
Adelaide Booksellers, 907 South Road, Clarence Gardens, SA, 5039, Australia

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