Marks of Excellence: The History and Taxonomy of Trademarks. This item is unavailable.
Language: English
Published by Phaidon Press, 1999
- Softcover
- Used
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas
AbeBooks seller since July 2, 2009
Condition: Used - Good
£ 6.54
Item description from seller
Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Seller Inventory # G0714838381I3N01
- Title
- Marks of Excellence: The History and Taxonomy of Trademarks
- Author
- Per Mollerup
- Publisher
- Phaidon Press
- Publication year
- 1999
- Condition
- Good
- Dust jacket
- No Jacket
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0714838381
- ISBN 13
- 9780714838380
- Item weight
- 3.3 pounds
This groundbreaking tome embodies a rigorous exploration of the trademark: its history, development, style, classification and relevance in today's world. The book includes extensive discussion of its origins in heraldry, monograms, owner's marks and certificates of origins, and also contains a comprehensive taxonomy of trademarks and an alphabetical index of trademark themes.
An invaluable reference tool for design students and graphic designers, this book is packed with nearly 600 illustrations of both rare and instantly recognizable trademarks, logos, signs, advertisements, and the images that inspired them. A monumental volume with respect to the sphere of graphic design, this book is just as absorbing for anyone interested in any aspect of visual communication.
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About the Author
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