Marketing Your Dreams: Business and Life Lessons from Bill Veeck Baseball's Marketing Genius

Williams, Pat; Weinreb, Michael

ISBN 10: 1582611823 ISBN 13: 9781582611822
Published by Sports Pub, 2001
Used hardcover

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Synopsis:

Bill Veeck marketed, promoted, and sold baseball like no one before him and like no one since. Influenced and inspired by the classic sports book Veeck: As in Wreck, veteran author and motivational speaker Pat Williams has penned his 19th book, Marketing Your Dreams: Business and Life Lessons from Bill Veeck, Baseball's Marketing Genius. Williams, senior vice president of the NBA's Orlando Magic, insists that Marketing Your Dreams isn't a Bill Veeck biography; instead, it's a book about success, a book about one of the most relentless and fascinating personalities in the history of organized sports. It's a book about extracting Veeck's traits and concentrating them into their purest form so that the reader can pull the same kind of inspiration from the master that Williams did.

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Bibliographic Details

Title: Marketing Your Dreams: Business and Life ...
Publisher: Sports Pub
Publication Date: 2001
Binding: hardcover
Condition: Good

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