From
Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
AbeBooks Seller since 13 October 2008
Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 7639453-6
A unique and easy-to-read breakdown of marketing information.
Marketing: Defined, Explained, Applied was written from the ground up to be the most usable reference guide for understanding the principles of marketing. The unique visual and organizational style of the text clearly presents key information that draws readers into the material, allowing them to use their text―rather than passively read it.
The second edition features a new format that makes it easier for readers to study and learn the material.
Title: Marketing : Defined, Explained, Applied
Publisher: Pearson Education
Publication Date: 2011
Binding: Soft cover
Condition: Good
Edition: 2nd Edition.