Managing Public Relations CL
James E. Grunig
ISBN 10: 0030583373 ISBN 13: 9780030583377
Published by Cengage Learning, 1984
Used
Hardcover
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ThriftBooks-Phoenix, Phoenix, AZ, U.S.A.
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About this Item
Description:
Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0030583373I5N00
Synopsis:
Unifies social science research and management theory with public relations techniques to provide a solid theoretical foundation. Covers the management as well as the techniques of public relations, emphasising decision-making and evaluation.
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Bibliographic Details
Title: Managing Public Relations CL
Publisher: Cengage Learning
Publication Date: 1984
Binding: Hardcover
Condition: Fair
Dust Jacket Condition: No Jacket