Managing Interactive Media (Paperback)
Andy Finney
Sold by AussieBookSeller, Truganina, VIC, Australia
AbeBooks Seller since 22 June 2007
New - Soft cover
Condition: New
Ships from Australia to U.S.A.
Quantity: 1 available
Add to basketSold by AussieBookSeller, Truganina, VIC, Australia
AbeBooks Seller since 22 June 2007
Condition: New
Quantity: 1 available
Add to basketPaperback. This edition retains the strength of previous editions while adding new material relevant for the changing work environment. The book describes industry trends and incorporates them into a project management framework. By developing practical skills it aids the project manager's own development, and provides a coherent overview of the issues that affect all in the converging industries of communications, media and computing. A guide to managing interactive projects. It contains chapters which begin with Industry Insights to provide a real business context. It provides guidelines for managing effective digital media projects. It places emphasis on the role of users in the design process, and less focus on the underlying technologies, which can change rapidly. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Seller Inventory # 9780321436931
This updated and expanded fourth edition retains the strength of previous editions while adding new material relevant for the changing work environment. The book describes the latest industry trends and incorporates them into a project management framework. By developing practical skills it aids the project manager's own development, and provides a coherent overview of the issues that affect all in the converging industries of communications, media and computing.
Managing Interactive Media
Project Management for Web and Digital Media
4th Edition
Elaine England and Andy Finney
The latest edition of this definitive guide to managing interactive projects (formerly known as Managing Multimedia) has been completely rewritten in a single volume to provide a ‘one stop’ resource for students and practitioners alike.
Highlights of the 4th Edition include
Ø Each chapter begins with Industry Insights to provide a real business context;
Ø ‘Top Tips’ provide you with guidelines for managing effective digital media projects;
Ø An increased emphasis on the role of users in the design process, and less focus on the underlying technologies, which can change rapidly.
Check out the Companion Website for a rich collection of resources for students, instructors and practitioners, including PowerPoint slides, audio and text interviews with key industry players, and links to other resources.
About the Authors
Elaine England and Andy Finney are well-established consultants and practitioners in interactive media. They have extensive experience of projects in a range of sectors including online media, retail, e-learning, government and research. They are also known internationally for their training on interactive media project management and related topics. Through this training they have developed skills for a new generation of interactive media project managers throughout the industry.
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